New Audi RS Q8 to head an expanding Audi performance SUV range

Audi RS Q8 exclusive image
16 Jul, 2017 12:30pm Sam Naylor

Audi Sport’s SUV offensive is to gather pace with the RS Q8 due to challenge the BMW X6 M at the £100,000 price point.

Audi Sport, the division responsible for the Audi’s hot RS models, is planning to grow its range further beyond the familiar sports cars, saloons and coupes with an expanded line-up of RS SUVs. Heading the range will the RS Q8, a flagship performance version of the Q8 luxury SUV priced around the £100,000 mark.

Audi Sport boss Stephan Winkelmann told jumbo-bg: “Today we have a product line-up which we are working on which will be expanded in more prestige segments and bodystyles which are sellable around the world, SUVs.”

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He wouldn’t confirm which models are on the way, but suggested that a version of the new Q8 range-topper, seen in our exclusive image, is the first model we’ll see. “The Q7 is now in a phase of its lifecycle which, in my opinion, to be profitable is too late to step in,” said Winkelmann. “But a lot of markets are demanding bigger cars.”

The Audi Q8 Sport Concept displayed at the 2017 Geneva Motor Show hinted at what the car will be like, combining high performance with top-of-the-line luxury for Audi’s wealthiest customers. It will feature the same platform as the upcoming Lamborghini Urus, and possibly the same turbo V8. It’s sure to use petrol power, in any case, as Winkelman added: “Diesel is not compatible with a world car; there are countries where you cannot sell the diesel. 

“The other key aspects for us are comfort, quality and safety. Here we don’t compromise and even if we do SUVs they have to have all of this.” 

Do you like the idea of a new Audi RS Q8 performance SUV? Let us know in the comments section…